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| Section | Objectives |
|---|---|
| Account Administration | - Account management tasks - User roles and security settings |
| Programs and Multi-Channel Campaigns | - Program Designer and logic - Timers, performance switches, multi-channel orchestration |
| Campaigns and Forms | - Email/SMS campaign configuration - Link tracking and conversion tracking |
| Creating and Managing Content | - RPL personalization language basics - Content Library and document management |
| Integration and Interact Connect | - API and event integrations - Connect jobs and XML/CSV imports |
| Reporting | - Insight reports - Live and distributable reporting URLs |
| Initial Configuration and Deliverability | - Deliverability best practices - Account setup and IP warm-up |
| Responsys Data Model | - Data structures and key fields - Profile lists and supplemental tables |
1. Which statement is true about how you must configure a Responsys Profile list so you can beginsending Mobile SMS campaigns?
A) All the data that you need to use to personalize mobile messages must be stored as columns in the Profile list.
B) You only need to define the COUNTRY_ code if you are sending SMS messages to subscribers outside of the default country setting for your account.
C) You can only modify profile lists used for mobile campaigns through Connect uploads.
D) You can use the same Profile list for mobile campaigns that you are currently using for email campaigns.
2. While configuring the import of a PET table, you need to match new records to existing records for the data merge.
Which two profile fields are options to configure the import to match existing records? (Choose two.)
A) EMAIL_ADDRESS_
B) ADDRESS_
C) CUSTOMER_ID_
D) PET_ID_
3. You are configuring a supplemental data import and thefirst row of the file contains the names of the columns in which you are importing.
What must you do to configure this file property?
A) Replace the first row of the file with one text string that contains all the column names separated by columns. Then proceed with the import.
B) In the field mapper screen, select the "Columns Already Included" check box.
C) In the import configuration, select the "First line contains column names" check box.
D) You must delete the first row of the file before performing the import. Your file must contain actual data only.
4. In which two situations should you republish a program after making a change or correction? (Choose two.)
A) You modify one of the conditions in a filter being used in the program.
B) You change the properties of one campaign in the program to launch another one with a different subject line and new creative.
C) You add a second campaign to be evaluated using a performance switch to select a winning path based on open rate.
D) You move a target timer from its original place before one event to after thatevent.
5. You are designing a program that requires the use of a value that is not stored in the Responsys data model and is only temporarily required for use in the program.
What could you use to fulfill this requirement?
A) Custom SQL Variable
B) Entry Tracking Variable
C) ORA Variable
D) Temporary Value Variable
E) Get Data Variable
Solutions:
| Question # 1 Answer: D | Question # 2 Answer: A,C | Question # 3 Answer: D | Question # 4 Answer: A,C | Question # 5 Answer: A |
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