Salesforce Email Essentials (EEB101) : EEB101 Exam Questions

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Salesforce EEB101 Exam Syllabus Topics:

Salesforce Email Essentials (EEB101) Sample Questions:

1. The Northern Trail Outfitters product clearance sale email contains many items with similar product URLS.
Which feature within the standard email editor can be used to provide descriptive text that is displayed when the email viewer hovers over each link?

A) Link Tooltip
B) Link Help Text
C) Link Tracking Alias
D) Link Conversion Tracking

2. List 3 unsubscription methods?

A) Subscription Center
B) Survey
C) One-Click Unsubscribe
D) Reply Email

3. What are some of the best practices to drive engagement with email marketing? (Choose 3)

A) go Social
B) A/B Testing to see what resonates.
C) Design for Mobile
D) segment your communications.
E) integrate email marketing and CRM systems

4. What happens when subscribers click the default "One-Click Unsubscribe" in an email sent to a "Public" List? (Choose 3)

A) They can choose to be unsubscribed from all lists in the Subscription Center
B) They will be removed from the data extension
C) They can resubscribe from the Subscription Center
D) They will be unsubscribed from all available lists
E) They will be unsubscribed from the List used for the send

5. By clicking what tab in Exact Target will you be able to view emails that are scheduled to be sent?

A) Pending Tab
B) Email Tab
C) Templates Tab
D) Lists tab

Solutions: